J Macromar
Introduction
Journal of Macromarketing, 40(4)
INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: TOCs
Introduction
Hidden in Plain Sight: Building Visibility for Critical Gender Perspectives Exploring Markets, Marketing and Society
—Lauren Gurrieri, Josephine Previte, and Andrea Prothero [] []
The Uniform Entrepreneur: Making Gender Visible in Social Enterprise
—Olga Kravets, Chloe Preece, and Pauline Maclaran [] []
Malay Muslim Religious Ideology: Representations of Gendered Beauty Ideals in Women’s Magazines
—Juliana French, Christina Kwai Choi Lee, and Jan Brace-Govan [] []
#dadtribe: Performing Sharenting Labour to Commercialise Involved Fatherhood
—Mario Campana, Astrid Van den Bossche, and Bryoney Miller [] []
Women’s Empowerment at the Moroccan Supermarket: An Ethnographic Account of Achieved Capabilities and Altered Social Relations in an Emerging Retail Servicescape
—Delphine Godefroit-Winkel and Lisa Peñaloza [] []
Institutional Logics, Gender, and Advertising Within a Culture in Transition: Examining Strategies of Advertising Professionals in Turkey for Managing Institutional Complexity
—Catherine A. Coleman, Linda Tuncay Zayer, and Özlem Hesapci Karaca [] []
Male Compensatory Consumption in American History
—Terrence H. Witkowski [] []
Problematizing the Postfeminist Gaze: A Critical Exploration of Young Women’s Readings of Gendered Power Relations in Advertising
—Alexandra Serra Rome, Stephanie O’Donohoe, and Susan Dunnett [] []
Structures, Systems and Differences that Matter: Casting an Ecological-Intersectionality Perspective on Female Subsistence Farmers’ Experiences of the Climate Crisis
—Laurel Steinfield and Diane Holt [] []
Call for Papers
Advancing Transformative Luxury Research: Contributions to Marketing Theory ÂÜÀòÉç¹ÙÍøt Luxury, Ethics, and Well-Being
—Wided Batat and Danae Manika [] []