J Con Mar
Introduction
Journal of Consumer Marketing, 37(6)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
Order of justice in queues of emerging markets
—Swagato Chatterjee []
Exploring jealousy and envy in communal relationship revenge-seeking
—Tyler Hancock, Frank G. Adams, Michael Breazeale, Jason E. Lueg []
Cognitive and emotional factors contributing to green customer citizenship behaviours: a moderated mediation model
—Estelle van Tonder, Sam Fullerton, Leon T. de Beer []
The role of psychological ownership in consumer happiness
—Dan Li, Lucy Atkinson []
A psychological approach to regaining consumer trust after greenwashing: the case of Chinese green consumers
—Dandan Wang, Thomas Walker, Sergey Barabanov []
The internet of everything: implications of marketing analytics from a consumer policy perspective
—Maria Petrescu, Anjala Krishen, My Bui []
Consumer preferences towards animal-friendly fashion products: an application to the Italian market
—Mohamed Akli Achabou, Sihem Dekhili, Anna Paola Codini []
Limited edition packaging: objectives, implementations and related marketing mix decisions of a scarcity product tactic
—Krisztina Rita Dörnyei []
The effect of shared brand use on brand variety seeking in romantic relationships
—Selcan Kara, Anna J. Vredeveld []
Reverse (brand) anthropomorphism: the case of brand hitlerization
—S. Umit Kucuk []