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Corp Rep Rev

Introduction

Corporate Reputation Review, 23(3)

INTEREST CATEGORY: MARKETING COMMUNICATIONS
POSTING TYPE: TOCs


Editorial

Digital Society and Corporate Reputation: Towards the Next Generation of Insights
Sharifah Faridah Syed Alwi, T. C. Melewar, Maria Teresa Cuomo, Manfred Schwaiger []

The Effects of Paracrisis Origin and Response Strategy on Facebook Audience’s Perceived Organisational Reputation and Behavioural Intentions
Sophia Viktoria Honisch, Lluís Más Manchón []

IT Signal Generation and Management Capabilities’ Effect on Corporate Reputation: A Typological Approach to Strategic Positioning in a Digital World
Keith J. Kelley, Marcelo J. Alvarado-Vargas []

Why Spelling Errors Matter: Online Company Reviews and Organizational Attraction
Ashley E. Cooper, Dalia L. Diab, Kortni M. Beeson []

Digital Word of Mouth and Organizational Attraction: Focusing on Message Characteristics and Time
Leann E. Caudill, Dalia L. Diab []

Does Corporate Reputation Matter? Role of Social Media in Consumer Intention to Purchase Innovative Food Product
Janarthanan Balakrishnan, Pantea Foroudi []

A Holistic Framework of Corporate Website Favourability
Elena Ageeva, Pantea Foroudi, T. C. Melewar, Bang Nguyen, Charles Dennis []

A Review of E-mass Customization as a Branding Strategy
Ye Yan, Suraksha Gupta, Klaus Schoefer, Tana Licsandru []