J Retailing
Introduction
Journal of Retailing, 96(2)
INTEREST CATEGORY: RETAIL AND PRICING
POSTING TYPE: TOCs
How the COVID-19 Pandemic May Change the World of Retailing
—Anne L. Roggeveen, Raj Sethuraman []
Many (Un)happy Returns? The Changing Nature of Retail Product Returns and Future Research Directions
—Thomas S. Robertson, Ryan Hamilton, Sandy D. Jap []
The Influence of Payment Mechanisms on Pricing: When Mental Imagery Stimulates Desire for Money
—Xiaobing Xu, Rong Chen, Lan Jiang []
Counterfeiters in Online Marketplaces: Stealing Your Sales or Sharing Your Costs
—Jiong Sun, Xing Zhang, Qingyuan Zhu []
Luxury Single- versus Multi-Brand Stores: The Effect of Consumers’ Hedonic Goals on Brand Comparisons
—Perrine Desmichel, Bruno Kocher []
The Price of Power: How Firm’s Market Power Affects Perceived Fairness of Price Increases
—Zhi Lu, Lisa E. Bolton, Sharon Ng, Haipeng (Allan) Chen []
Premiums Paid for What You Believe In: The Interactive Roles of Price Promotion and Cause Involvement on Consumer Response
—Claire Heeryung Kim, Eunjoo Han []
The Role of Hedonic and Utilitarian Motives on the Effectiveness of Partitioned Pricing
—Jungsil Choi, Sreedhar R. Madhavaram, Hyun Young Park []
Shape Matters: Package Shape Informs Brand Status Categorization and Brand Choice
—Huan Chen, Jun Pang, Minkyung Koo, Vanessa M. Patrick []
Dynamic Right-Slanted Fonts Increase the Effectiveness of Promotional Retail Advertising
—James A. Mead, Rob Richerson, Wenjing Li []