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INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: TOCs

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Preserving a Professional Institution: Emotion in Discursive Institutional Work
—Elizabeth Goodrick Lee C. Jarvis Trish Reay [] []

Managing Legitimacy in Business‐Driven Social Change: The Role of Relational Work
—Verena Girschik [] []

An Institutional Theory Approach to the Evolution of the Corporate Social Performance – Corporate Financial Performance Relationship
—Jacob Brower Peter A. Dacin [] []

Divided we stand: How contestation can facilitate institutionalization
—Eun Young Song [] []

Actors and Actorhood in Institutional Theory
—Gerardo Patriotta [] []

People, Actors, and the Humanizing of Institutional Theory
—Maxim Voronov Klaus Weber [] []

Inhabited Actors: Internalizing Institutions through Communication and Actorhood Models
—Alex Bitektine Patrick Haack Joel Bothello Johanna Mair [] []

Institutions and Actorhood as Co‐Constitutive and Co‐Constructed: The Argument and Areas for Future Research
—Renate E. Meyer Eero Vaara [] []