Service Ind J
Introduction
Service Industries Journal, 40(5)
INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: TOCS
The two-way integration between manufacturing and services
—Claudio Di Berardino & Gianni Onesti [] []
How different advertising formats and calls to action on videos affect advertising recognition and consequent behaviours
—Tser-Yieth Chen, Tsai-Lien Yeh & Chin-I Chang [] []
Enabling customer satisfaction in call center teams: the role of transformational leadership in the service-profit chain
—Flavia Cavazotte, Valter Moreno & Luis Cesar Chehab Lasmar [] []
TMX, social loafing, perceived accountability and OCB
—You-De Dai, Yu-Hsiang Hou, Ching-Hua Wang, Wen-Long Zhuang & Ying-Chan Liu [] []
The service smile chain: linking leader emotions to customer outcomes
—Xiao-Yu Liu & Yongmei Liu [] []
Conceptualization and assessment of E-service quality for luxury brands
—Jung-Hwan Kim & Minjeong Kim [] []