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INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: TOC

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From ambition to action: How to achieve integration in omni-channel?
–Vahid Mirzabeiki, Soroosh Sam Saghiri

Choosing whom to be: Theorizing the scene of moral reflexivity
–Masoud Shadnam

Predicting the antecedents of trust in social commerce – A hybrid structural equation modeling with neural network approach
–Lai-Ying Leong, Teck-Soon Hew, Keng-Boon Ooi, Alain Yee-Loong Chong

Understanding applicants’ reactions to gamified recruitment
–Isabel Buil, Sara Catalán, Eva Martínez

Measuring the effectiveness of facility naming rights sponsorships
–David S. Martin, Brian L. Bourdeau, John Stephan

Does ambidexterity in marketing pay off? The role of absorptive capacity
–Hillbun Ho, Oleksiy Osiyevskyy, James Agarwal, Sadat Reza

Physical courage predicts relevant outcomes in associated contexts: The creation of a measure and empirical analysis into the construct
–Matt C. Howard, Peter J. Reiley

Facilitating speed of internationalization: The roles of business intelligence and organizational agility
–Cong Cheng, Huihui Zhong, Liebing Cao

Manufacturer adoption of a unilateral pricing policy in a multi-channel setting to combat customer showrooming
–S.P. Raj, Byong-Duk Rhee, K. Sivakumar

Dynamics of after-sales managers’ strategizing work: What, why and how
–Thommie Burström, Timothy L. Wilson, Joakim Wincent

Understanding social entrepreneurship: A cultural perspective in business research
–Rossella Canestrino, Marek Cwiklicki, Pierpaolo Magliocca, Barbara Pawelek

Validating scales for economic upgrading in global value chains and assessing the impact of upgrading on supplier firms’ performance
–Mohammad Tarikul Islam, Michael Jay Polonsky

Target governance provisions and acquisition types
–Sridhar Gogineni, Arun Upadhyay

What makes materialistic consumers more ethical? Self-benefit vs. other-benefit appeals
–Yuhosua Ryoo, Yongjun Sung, Inna Chechelnytska

The process of voluntary radical change for corporate social responsibility: The case of the dairy industry
–Ante Glavas, Erin Fitzgerald

Individual initiative and burnout as antecedents of employee expediency and the moderating role of conscientiousness
–Gabi Eissa

Non-financial performance measures, CEO compensation, and firms’ future value
–Huiqi Gan, Myung S. Park, SangHyun Suh

Schwartz personal values, theory of planned behavior and environmental consciousness: How tourists’ visiting intentions towards eco-friendly destinations are shaped?
–Wasim Ahmad, Woo Gon Kim, Zaheer Anwer, Weiqing Zhuang

Transformational leadership effects on salespeople’s attitudes, striving, and performance
–Ronnie (Chuang Rang) Gao, William H. Murphy, Rolph E. Anderson

Aspirational consumption at the bottom of pyramid: A review of literature and future research directions
–Abhinav Srivastava, Srabanti Mukherjee, Charles Jebarajakirthy

Consumers’ engagement with corporate social responsibility (CSR) communication in social media: Evidence from China and the United States
–Shu-Chuan Chu, Hsuan-Ting Chen, Chen Gan

The effectiveness of random discounts for migrating customers to the mobile channel
–Eline L.E. De Vries, Sha Zhang

Group culture, gender diversity and organizational innovativeness: Evidence from Serbia
–Ana Colovic, Christopher Williams

Young children’s consumer agency: The case of French children and recycling
–Marie Schill, Delphine Godefroit-Winkel, Margaret K. Hogg

Investor regret, share performance and the role of corporate agreeableness
–Shalini Vohra, Gary Davies

Perceived threat of terrorism and employee outcomes: The moderating role of negative affectivity and psychological capital
–Usman Raja, Muhammad Umer Azeem, Inam Ul Haq, Saima Naseer

Customer concentration and stock price crash risk
–Sang Mook Lee, Pornsit Jiraporn, Hakjoon Song

Distracted passive institutional shareholders and firm transparency
–Xiaolin Xue, Junrui Zhang, Yangxin Yu

The impact of the 2008 financial crisis on innovation: A dominant design perspective
–Alexander Brem, Petra Nylund, Eric Viardot

The well-trodden path: Complementing market and entrepreneurial orientation with a strategic emphasis to influence IPO survival in the United States
–Cong Feng, Pankaj C. Patel, Kexin Xiang

Shifting back and forth: How does the temporal cycling between exploratory and exploitative R&D influence firm performance?
–Eva Mavroudi, Effie Kesidou, Krsto Pandza

Is the restructuring-performance relationship moderated by the economic cycle and the institutional environment for corporate governance?
–Francisco Javier Forcadell, Angelica Sanchez-Riofrio, Luis Ángel Guerras-Martín, Desiderio Romero-Jordán

Three decades of subsidiary exits: Parent firm financial performance and moderators
–Dafnis N. Coudounaris, María Orero-Blat, María Rodríguez-García

Firm-specific resources and foreign divestments via selloffs: Value is in the eye of the beholder
–Palitha Konara, Panagiotis Ganotakis

Positive together? The effects of leader-follower (dis)similarity in psychological capital
–Xavier Parent-Rocheleau, Kathleen Bentein, Gilles Simard

The interactive effects of emotions and numerical information in increasing consumer support to conservation efforts
–Felix Septianto, Joya A. Kemper, Tung Moi Chiew

Does the financial crisis change the effect of financing on investment? Evidence from private SMEs
–Siraz Zubair, Rezaul Kabir, Xiaohong Huang

The moderating role of donation quantifiers on price fairness judgments
–Patrick B. Fennell, Joshua T. Coleman, Andrew Kuo

A consumer socialization approach to understanding advertising avoidance on social media
–Sydney Chinchanachokchai, Federico de Gregorio

The effects of prior reviews on perceived review helpfulness: A configuration perspective
–Yongmin Zhu, Miaomiao Liu, Xiaohua Zeng, Pei Huang

Special section on: Stage-Gate and Agile Development in the Digital Age: Promises, Perils, and Boundary Conditions. Guest edited by: Stefanie Paluch, David Antons, Malte Brettel, Christian Hopp, Frank Piller, Thorsten Oliver Salge, Daniel Wentzel

Stage-gate and agile development in the digital age: Promises, perils, and boundary conditions
–Stefanie Paluch, David Antons, Malte Brettel, Christian Hopp, … Daniel Wentzel

How to evaluate innovative ideas and concepts at the front-end?
–Marisa Dziallas

Agile Business Model Innovation in Digital Entrepreneurship: Lean Startup Approaches
–Antonio Ghezzi, Angelo Cavallo

Agile, Stage-Gate and their combination: Exploring how they relate to performance in software development
–Mattia Bianchi, Giacomo Marzi, Massimiliano Guerini

Learning in an agile setting: A multilevel research study on the evolution of organizational routines
–Maria Carmela Annosi, Antonella Martini, Federica Brunetta, Lucia Marchegiani

Innovation labs from a participants’ perspective
–Florian Fecher, Johanna Winding, Katja Hutter, Johann Füller

Agile authorship: Evolving models of innovation for information-intensive offerings
–Adam J. Mills, Pierre R. Berthon, Christine Pitt