TOC: Mar Sci
Introduction
Marketing Science, 39(1)
Introduction to the Special Issue on Consumer Protection
–Avi Goldfarb, Ginger Jin, and K. Sudhir [] []
Sponsorship Disclosure and Consumer Deception: Experimental Evidence from Native Advertising in Mobile Search
–Navdeep S. Sahni and Harikesh S. Nair [] []
Consumer Privacy Choice in Online Advertising: Who Opts Out and at What Cost to Industry?
–Garrett A. Johnson, Scott K. Shriver, and Shaoyin Du [] []
Heterogeneous Price Effects of Consolidation: Evidence from the Car Rental Industry
–Ali Umut Guler, Kanishka Misra, and Vishal Singh [] []
Can Brands Circumvent Marketing Regulations? Exploiting Umbrella Branding in Financial Markets
–Yan Lu, Debanjan Mitra, David Musto, and Sugata Ray [] []
Rankings of Online Travel Agents, Channel Pricing, and Consumer Protection
–Matthias Hunold, Reinhold Kesler, and Ulrich Laitenberger [] []
Protecting Consumers from Themselves: Assessing Consequences of Usage Restriction Laws on Online Game Usage and Spending
–Wooyong Jo, Sarang Sunder, Jeonghye Choi, and Minakshi Trivedi [] []
What Do News Aggregators Do? Evidence from Google News in Spain and Germany
–Joan Calzada and Ricard Gil [] []
Whose Voice Do We Hear in the Marketplace? Evidence from Consumer Complaining Behavior
–Devesh Raval [] []
Consumer Reactions to Drip Pricing
–Shelle Santana, Steven K. Dallas, and Vicki G. Morwitz [] []
Consumer Protection on Kickstarter
–Daniel Blaseg, Christian Schulze, and Bernd Skiera [] []
Assessing the Sales Impact of Plain Packaging Regulation for Cigarettes: Evidence from Australia
–André Bonfrer, Pradeep K. Chintagunta, John H. Roberts, and David Corkindale [] []
Higher Minimum Quality Standards and Redistributive Effects on Consumer Welfare
–Marco J. W. Kotschedoff and Max J. Pachali [] []