TOC: Res Applications Mar
Introduction
Recherche et Applications en Marketing, 34(4)
The role of negative physical contagion in the online purchase of second-hand products
–Marjolaine Bezançon, Denis Guiot, and Emmanuelle Le Nagard [] []
The spectacle of pain in the experience: A study in rugby stadiums
–Clément Dubreuil and Delphine Dion [] []
Knowledge sharing and accumulation dynamics in autonomous online consumer communities: Individual and collective levels
–Catherine Demangeot, Kizhekepat Sankaran, and Stephen Tagg [] []
Identity negotiation of older people in a mobility context: The case of train journeys
–Jean-Baptiste Welté [] []
Collective emotional dynamics: Perspectives for marketing
–Nico Didry and Jean-Luc Giannelloni [] []