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News from the Editors-in-Chief
Adam Lindgreen, C. Anthony Di Benedetto

Coopetition and trust: What we know, where to go next
Alexander Lascaux

Industrial marketing management: Bibliometric overview since its foundation
Francisco J. Martínez-López, José M. Merigó, Juan Carlos Gázquez-Abad, José Luis Ruiz-Real

The impact of aligning business, IT, and marketing strategies on firm performance
Abdulrahman Al-Surmi, Guangming Cao, Yanqing Duan

Cooperation with international NGOs and supplier assessment: Investigating the multiple mediating role of CSR activities in SMEs
Rébecca Stekelorum, Issam Laguir, Jamal Elbaz

Does social capital matter for supply chain resilience? The role of absorptive capacity and marketing-supply chain management alignment
Ismail Gölgeci, Olli Kuivalainen

Exploring proactive market strategies
Harald Brege, Daniel Kindström

Linking authentic leadership to salespeople’s service performance: The roles of job crafting and human resource flexibility
Tuan Trong Luu

Different roads to servitization success – A configurational analysis of financial and non-financial service performance
Eva Lexutt

The role of sales team intragroup conflict on critical job outcomes
Sarah R. Magnotta, Catherine M. Johnson

Good match matters: Knowledge co-creation in international joint ventures
Chang Jeanine, Wang Jeff Jianfeng, Bai Xuan

Understanding firms’ relative strategic emphases: An entrepreneurial orientation explanation
Xinchun Wang, Mayukh Dass, Dennis B. Arnett, Xiaoyu Yu

Mobile channel and channel coordination under different supply chain contexts
Nawel Amrouche, Zhi Pei, Ruiliang Yan

Between contracts and trust: Disentangling the safeguarding and coordinating effects over the relationship life cycle
Lu Shen, Chenting Su, Xu (Vivian) Zheng, Guijun Zhuang

The relationship between network governance and unilateral governance in dynamic consumer demand
Minhye Park, Minjung Kim, Sungmin Ryu

Co-creating social media agility to build strong customer-firm relationships
Shu-Hui Chuang

Multi-sided platforms in B2B contexts: The role of affiliation costs and interdependencies in adoption decisions
Patrick Loux, Mathilde Aubry, Sébastien Tran, Emmanuel Baudoin

Purchasers as boundary spanners: Mapping purchasing agents’ persuasive orientations
Jukka Vesalainen, Anni Rajala, Joakim Wincent

Treat me well and I may leave you kindly: A configurational approach to a buyer’s relationship exit strategy
Farooq Habib, Marko Bastl, Antonios Karatzas, Carlos Mena

Managing tension in coopetition through mutual dependence and asymmetries: A longitudinal study of a Norwegian R&D alliance
Siri Jakobsen

Antecedents and consequence of organizational unlearning: Evidence from China
Chongchong Lyu, Jianjun Yang, Feng Zhang, Thompson S.H. Teo, Wenyu Guo

What drives customer Re-engagement? The foundational role of the sales-service interplay in episodic value co-creation
Scott B. Friend, Avinash Malshe, Gregory J. Fisher

How do the combinations of sales control systems influence sales performance? The mediating roles of distinct customer-oriented behaviors
Zhimei Zang, Dong Liu, Yaqin Zheng, Chuanming Chen

Industrial internet of things business models in the machine-to-machine context
Seppo Leminen, Mervi Rajahonka, Robert Wendelin, Mika Westerlund

Becoming a more attractive supplier by managing references – The case of small and medium-sized enterprises in a digitally enhanced business environment
Zsófia Tóth, Marzena E. Nieroda, Bernadett Koles

The mediating role of organizational complexity between enterprise resource planning and business model innovation
Rocío Rodríguez, Francisco-Jose Molina-Castillo, Göran Svensson

Challenger marketing
Weng Marc Lim

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