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Call for Papers

Special Track for Industrial Marketing Management
‘Global Perspectives in Business-to-Business Marketing’
“2020 Global Marketing Conference at Seoul”

Submission Deadline: January 15th, 2020

Selected papers from the submissions to the ‘Global Perspectives in Business-to-Business Marketing’ track of ‘2020 Global Marketing Conference at Seoul’ (Seoul, Republic of Korea, July 9th-12th, 2020) will be considered for possible publication in a regular issue of Industrial Marketing Management.

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All papers submitted to this special track must focus on ‘global perspectives in business-to-business marketing’. Theoretical, empirical and case based papers will be considered.

Please contact Professor C. Anthony Di Benedetto (Temple University) who is the chair of ‘Global Perspectives in Business-to-Business Marketing’ track of 2020 GMC at Seoul.

Track Chair: Professor C. Anthony Di Benedetto, Fox School of Business, Temple University, 523 Alter Hall (006-09), 1801 Liacouras Walk, Philadelphia, PA 19122 USA anthony.dibenedetto@temple.edu Tel: +1-215-204-8147, Fax: +1-215-204-6237.

Submissions:

– Submission Deadline for Extended Abstract: January 15th, 2020 Please follow the submission guidelines of 2020 GMC at Seoul for the extended abstract.
– Full Paper Submission Deadline: Oct. 11th, 2020
– Please submit a single MSWord file to the above e-mail address.

For More Information:

Track Chair: anthony.dibenedetto@temple.edu
2020 Global Marketing Conference at Seoul:
E-mail: gammacentraloffice@gmail.com

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Briefs of 2020 Global Marketing Conference at Seoul

Conference Date: July 9-12, 2020
Conference Venue: A 5 star hotel, Seoul, Republic of Korea

Co-Hosts:
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– European Marketing Academy
– Australian & New Zealand Marketing Academy
– Japan Society of Marketing and Distribution
– Korean Scholars of Marketing Science

Local Co-Host: Sogang University (Republic of Korea)

Organizer: Global Alliance of Marketing & Management Associations

Partners:
– Association for Consumer Research (USA)
– Greek Marketing Academy (Greece)
– AEMARK (Spain)
– Aalto University Executive Education (Finland)
– Aalto University School of Business (Finland)
– Harbin Institute of Technology (China)
– China Marketing Association of University (China)
– Korea Advertising Society (Republic of Korea)

Sponsors:
– Korea Tourism Organization
– Seoul Metropolitan Government
– Korea Economy & Management Development Institute

The Conference Co-Chairs:
– Roland T. Rust (University of Maryland)
– Udo Wagner (University of Vienna)
– Tania Bucici (University of South Wales)
– Lin Huang (Kobe University, Japan)
– Jaihak Chung (Sogang University)

The Conference Organizing Committee Chair: Eunju Ko (Yonsei University)

Academic Excellence Committee Chair: Charles R. Taylor (Villanova University)

Sponsoring Journals:
– Journal of Business Research
– International Journal of Advertising
– Industrial Marketing Management
– Journal of Advertising
– Asia Pacific Journal of Marketing & Logistics
– International Marketing Review
– European Management Journal
– Journal of Service Management
– Australasian Marketing Journal
– Journal of Global Fashion Marketing
– International Journal of Marketing & Distribution

2020 GMC at Seoul Homepage:
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For More Information:

Central Office
Global Alliance of Marketing & Management Associations
Changwon National University
E-mail: gammacentraloffice@gmail.com

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