TOC: Psych Mar
Introduction
Psychology & Marketing, 36(9)
“It’s MY Service, it’s MY Music”: The role of psychological ownership in music streaming consumption
Sebastian Danckwerts, Peter Kenning
The interaction effect of mobile phone screen and product orientation on perceived product size
Lennard Schmidt, Erik Maier
Preservation, rejuvenation, or confusion? Changing package designs for heritage brands
Ulrich R. Orth, Gregory M. Rose, Altaf Merchant
The role of emotions in shaping purchase intentions for innovations using emerging technologies: A scenario-based investigation in the context of nanotechnology
Barbara Seegebarth, Christof Backhaus, David M. Woisetschläger
An examination of the congruence and incongruence between employee actual and customer perceived emotional labor
Xiao-Yu Liu, Jing Wang, Chen Zhao
Sales promotions for preorder products: The role of time-of-release
Subhash Jha, George D. Deitz, Phillip Hart, Marla B. Royne Stafford