Web Analytics
Introduction
Gary F. Gebhardt would like input or ideas on a Master's Web Analytics course
I am revising the Web Analytics MSc course here at HEC Montréal and I would appreciate any input/ideas from people teaching a similar MSc, PhD or MBA course. In particular I would appreciate copies of syllabi for similar courses at other schools and programs, including courses on Web, Digital and Marketing Analytics.
Thank you,
Gary
gary.gebhardt@hec.ca
Gary F. Gebhardt, CPA, MBA, Ph.D.
Professeur agrégé
Département de Marketing
HEC Montréal
3000, chemin de la Côte-Sainte-Catherine
Montréal, Québec H3T 2A7
Canada
Téléphone 514.340.6868
Télécopie 514.340.5631
gary.gebhardt@hec.ca
www.GaryFGebhardt.com