TOC: J Intl Con Mar
Introduction
Journal of International Consumer Marketing, 31(3)
Social Influence on Green Consumerism: Country and Gender Comparisons between China and the United States
–Ronald A. Clark, Diana L. Haytko, Charles M. Hermans & Christina S. Simmers [] []
Regional Variation in Rivalry: Canadians Really are Friendlier
–Joe Cobbs, Diego Martinez del Campo del Castillo, B. David Tyler & Jeremy Ditter [] []
Understanding the Role of Attitude Components in Co-branding: A Comparison of Spanish and Taiwanese Consumers
–Han-Chiang Ho, Candy Lim Chiu, Su-Ping Liu & Ling Ling Lee [] []
Developing-Economy preferences for imported organic food products
–Krittinee Nuttavuthisit & John Thøgersen [] []
The Effects of Online Reviews, Perceived Value, and Gender on Continuance Intention to Use International Online Outshopping Website: An Elaboration Likelihood Model Perspective
–Yumei Luo & Qiongwei Ye [] []
Evaluation of Culturally Symbolic Brand: The Role of “Fear of Missing Out” Phenomenon
–Inwon Kang, Jeyoung Son & Jakyung Koo [] []