TOC: Health Mar Quart
Introduction
Health Marketing Quarterly, 36(2)
Reducing health inequalities trough digital options in mental health: A physician’s perspective
–Heini M. Taiminen, Saila Saraniemi, Grigori Joffe, Jan-Henry Stenberg & Joy Parkinson [] []
Public validation and its impact on the initial Affordable Care Act enrollment
–Doug Walker & Edward L. Nowlin [] []
The effects of health narratives: Examining the moderating role of persuasive intent
–Weirui Wang & Fuyuan Shen [] []
Service quality: A subliminal pathway to service differentiation and competitive advantage in private healthcare marketing in Ghana
–Peter Anabila [] []
Actors in whitespace: Communicating risk information on pharmaceutical websites
–Amie C. O’Donoghue, Helen W. Sullivan, Douglas J. Rupert, Jessica Fitts Willoughby & Kathryn J. Aikin [] []