TOC: J Advancement Mar Ed
Introduction
Journal for Advancement of Marketing Education, Volume 26(S)
Special Issue: Teaching Innovations in Sales Education
Imagining Successful Teaching and Learning
Special Issue Editors: Andrea L. Dixon, Baylor University & Tyrha M. Lindsey-Warren, Baylor University
A Cross-Cultural Negotiation Role-Play for Sales Classes
Daniel Herlache, University of Wisconsin-Whitewater, Stefan Renkema, HAN University of Applied Sciences Ruitenberglaan, Shannon Cummins, University of Nebraska-Omaha & Carol Scovotti, University of Wisconsin-Whitewater
Story-Selling: Creating and Sharing Authentic Stories That Persuade
Lisa Spiller, Christopher Newport University
Entry-Level Salesperson Selection: An Engaging Experiential Exercise for Sales Management Students
M. J. Billups, Salisbury University & Amit Poddar, Salisbury University
Intercollegiate Role-Play: Creating a Sense of Reality and Uncertainty in the Sales Classroom
Mark J,. Pelletier, University of North Carolina Wilmington & Karen Hood Hopkins, Auburn University
Developing Tomorrow’s Global Sales Leader: Adapting to Cultural Differences Utilizing Role Play
Michael Rodriquez, North Carolina State University Campus & Stefanie Boyer, Bryant University