TOC: J Global Mar
Introduction
Journal of Global Marketing, 31(4)
New Research on Environmentally Responsible Consumption Behavior and Green Business Strategies
–Ajay K. Manrai Editor-in-Chief [] []
Consuming Responsibly: Exploring Environmentally Responsible Consumption Behaviors
–Richa Agrawal & Sudhanshu Gupta [] []
Green Business Strategies of Exporting Manufacturing Firms: Antecedents, Practices, and Outcomes
–Nilay Biçakcioglu [] []
Young Consumer’s Green Purchasing Behavior: Opportunities for Green Marketing
–S. M. Fatah Uddin & Mohammed Naved Khan [] [Google Scholar]
Adoption of Environment-Friendly Cars: Direct vis-à-vis Mediated Effects of Government Incentives and Consumers’ Environmental Concern across Global Car Markets
–Wujin Chu, Chris Baumann, Hamin Hamin & Susan Hoadley [] [Google Scholar]