ÂÜÀòÉç¹ÙÍø

TOC: J Con Behav

Introduction

Journal of Consumer Behaviour, 17(3)

Consumer neuroscience for marketing researchers
Joanne M. Harris, Joseph Ciorciari and John Gountas [] []

Consumer acceptance of innovations in food: A survey among Polish consumers
Marta Sajdakowska, Pawel Jankowski, Krystyna Gutkowska, Dominika Guzek, Sylwia Zakowska-Biemans and Irena Ozimek [] []

Stability of complement and substitute relationships in time usage among discretionary activities
U.N. Umesh and William A. Weeks [] []

Consumer behaviour and the toilet: Research on expulsive and retentive personalities
Gianluigi Guido, Russell W. Belk, Cristian Rizzo and Giovanni Pino [] []

A duration model analysis of consumer preferences and determinants of video game consumption
Daniel Kaimann, Nadja Stroh-Maraun and Joe Cox [] []

The rosy side and the blue side of emotional brand attachment
Hsiu-Yu Hung and Hao-Te Lu [] []

Alone but together, autonomous but related: Self-construal effects on happiness in social experiences
Ezgi Merdin-Uygur and Ozlem Hesapci [] []

U.K. consumers’ perceived risk of buying products from emerging economies: A moderated mediation model
Weiyue Wang, Hongwei He, Sunil Sahadev and Wei Song [] [Google Scholar]