BBR 2018
Introduction
Brands and Brand Relationships, Boston University, 24 May 2018
Brands and Brand Relationships 2018: It’s not too late to register for and attend the premier conference dedicated to brands and brand relationships, BBR 2018. Taking place May 24 at Boston University, the organizers have assembled an exciting array of paper presentations and practitioner discussions that are the hallmark of this organization’s focus on uniting academics and practitioners to advance the branding domain. Check it out and register today at BBR2018.BrandRelationships.org, or contact mbreazeale@business.msstate.edu with questions.