Revisit: Marketing Dynamics 2018
Introduction
Dallas, 9-11 Jul 2018; Early bird deadline 20 May
Marketing Dynamics Conference. 9-11 July 2018. Early Registration Ends 20 May
15th Marketing Dynamics Conference
July 9-11, 2018
Southern Methodist University
Dallas, Texas, USA
The conference program is now available at
The program for the 15th Marketing Dynamics Conference allocates 50 minutes for each presentation, in three parallel sessions. This format allows for extensive interaction between speaker and audience, and ensures an exciting and engaging experience for all participants.
Highlights:
- A Keynote Panel, featuring J.P. Dubé (Chicago), Pete Fader (Wharton), and Fred Feinberg (Michigan).
- Session topics include social networking, customer learning, dynamic search, technology adoption, media planning, online content, intertemporal choice, and more.
- Dinner and music at an outdoor Texas beer garden (Monday), and food, fun, and dinosaurs at the Perot Museum of Nature and Science (Tuesday).
Early registration ends May 20:
- Fees are $525 for university faculty and researchers, $350 for doctoral students, and $795 for corporate participants. These fees increase by $95 after May 20. Registration includes three lunches, two dinner events, and plentiful snacks.
- There are three hotels within a 15 minute walk to the conference venue at the James M. Collins Executive Education Center. See for hotel information, including preferred conference rates.
- Dallas offers frequent domestic and international flights through DFW International Airport and Dallas Love Field.
- Although Dallas can be hot in July, the breezes are brisk, humidity is low, and shade is plentiful. We also have air conditioning!
We look forward to seeing you in Dallas, July 9-11.
Michael Braun (conference host) and the entire SMU Cox Marketing Faculty