ÂÜÀòÉç¹ÙÍø

TOC: Arts Market

Introduction

Arts and the Market, 8(1)

Motivation trajectory of attending performing arts: the role of knowledge
Zakia Obaidalahe and Nadia Steils

Day, duration, and start time: are the arts providing what their audiences require?
Anthony S. Rhine and Patrick M. Murnin

“I Hope I Get It”: impact of Tony Award nominations and wins on Broadway production longevity
Russell Thomas Warne

Learning from the professionals: film tourists’ “authentic” experiences on a film studio tour
Markus Wohlfeil

Tournaments of values at the European film market
Roderik Smits

Marketing and consumption of art products: the movie industry
Elif Ulker-Demirel, Ayse Akyol, and Gülhayat Gölbasi Simsek

Game-speed influence and brand attitude: mediating role of thought favorability in in-game advertising
Devika Vashisht and Surinder Mohan

Ethnic and Cultural Identity in Music and Song Lyrics
Heather Skinner

Multidisciplinary perspectives on arts consumption and audience behaviour
Ben Walmsley and Laurie Meamber