TOC: Psych Mar
Introduction
Psychology & Marketing, 35(4)
How the sound frequency of background music influences consumers’ perceptions and decision making
–Tsutomu Sunaga [] []
When pain is pleasure: Identifying consumer psychopaths
–Evmorfia Karampournioti, Nadine Hennigs and Klaus-Peter Wiedmann [] []
Power moderates the impact of desire for exclusivity on luxury experiential consumption
–Youngseon Kim [] []
Short brand stories on packaging: An examination of consumer responses
–Eeva Solja, Veronica Liljander and Magnus Söderlund [] []
My username is IN! The influence of inward vs. outward wandering usernames on judgments of online seller trustworthiness
–Rita R. Silva and Sascha Topolinski [] []