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ÂÜÀòÉç¹ÙÍø’s Louis W. Stern Award

Call for nominations

Nominations are sought for the 2018 Louis W. Stern Award. The Interorganizational SIG’s Louis W. Stern Award was established by Louis W. and Rhona L. Stern in 1999 through the ÂÜÀòÉç¹ÙÍø Foundation. The award recognizes an outstanding article published in a widely recognized and highly respected refereed journal that has made a significant contribution to the literature on interorganizational marketing or channels of distribution. An article is eligible for consideration for the 2018 award if it was published between 2010 and 2015. A partial list of eligible articles can be found below. You may nominate an article that is not on the list, but please make sure that it adheres to the award parameters mentioned above.

All members of the marketing community are invited to nominate up to five articles (please, no self-nominations). Any interorganizational marketing or channels of distribution article that has been published in the time-frame is eligible. Nominations must be received by Monday, March 5, 2018. Nominations may be sent to the IOSIG chair, Alberto Sa Vinhas, at asavinhas@wsu.edu. Nominations need to include:

1. The title of the paper; 2. Author(s); 3. Journal name, volume and issue number.

Once nominations close at midnight (CST) March 5th, members of the ÂÜÀòÉç¹ÙÍø IOSIG will be invited to vote for one of the nominated articles. Please contact Alberto (asavinhas@wsu.edu) if you would like more information about becoming a member of the IOSIG.

A committee chaired by Gary Frazier (University of Southern California) and including David A. Griffith (Lehigh University) and Jan Heide (University of Wisconsin) will take into account the votes, citations, and their own assessment in selecting the award recipient(s). The winning article will be announced in April and the award will be conferred at the 2018 Summer Educator’s Conference in Boston, MA

Partial List of Eligible Articles Published in 2010

Barnes, Bradley R., Leonidas C. Leonidou, Noel Y.M. Siu, Constantinos N. Leonidou (2010). “Opportunism as the Inhibiting Trigger for Developing Long-Term-Oriented Western Exporter–Hong Kong Importer Relationships,” Journal of International Marketing: Vol. 18, No. 2, pp. 35-63.

Bello, Daniel C., Constantine S. Katsikeas, Matthew J. Robson (2010). “Does Accommodating a Self- Serving Partner in an International Marketing Alliance Pay Off?” Journal of Marketing: Vol. 74, No. 6, pp. 77-93.

Cai, Gangshu (George). 2010. "Channel Selection and Coordination in Dual-Channel Supply Chains." Journal Of Retailing 86, no. 1: 22-36.

Chiou, Jyh-Shen, Lei-Yu Wu, and Min-Chieh Chuang (2010), "Antecedents of Retailer Loyalty: Simultaneously Investigating Channel Push and Consumer Pull Rffects." Journal Of Business Research 63, no. 4: 431-438.

Crosno, Jody L., and Robert Dahlstrom (2010) "Examining the Nomological Network of Opportunism: A Meta-Analysis." Journal Of Marketing Channels 17, no. 3: 177-190.

Desai, Preyas S., Oded Koenigsberg, Devavrat Purohit (2010), “Forward Buying by Retailers,” Journal of Marketing Research: Vol. 47, No. 1, pp. 90-102.

Draganska, Michaela; Klapper, Daniel; Villas-Boas, Sofia B. A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel.” Marketing Science. Jan/Feb2010, Vol. 29 Issue 1, p57-74.

Dong, Maggie Chuoyan, David K. Tse, Kineta Hung (2010). Effective Distributor Governance in Emerging Markets: The Salience of Distributor Role, Relationship Stages, and Market Uncertainty. Journal of International Marketing: Vol. 18, No. 3, pp. 1-17.

Dukes, Anthony, and Liu Yunchuan. 2010. "In-Store Media and Distribution Channel Coordination." Marketing Science 29, no. 1: 94-107.

Ganesan, Shankar, Steven P. Brown, Babu John Mariadoss, Hillbun (Dixon) Ho (2010). Buffering and Amplifying Effects of Relationship Commitment in Business-to-Business Relationships. Journal of Marketing Research: Vol. 47, No. 2, pp. 361-373.

Gilliland, David I.; Bello, Daniel C.; Gundlach, Gregory T. “Control-based channel governance and relative dependence.” Journal of the Academy of Marketing Science. Fall2010, Vol. 38 Issue 4, p441-455.

Grewal, Rajdeep, Anindita Chakravarty, Amit Saini (2010). “Governance Mechanisms in Business-to- Business Electronic Markets,” Journal of Marketing: Vol. 74, No. 4, pp. 45-62.

Gu, Flora F., Namwoon Kim, David K. Tse, Danny T. Wang (2010). “Managing Distributors’ Changing Motivations over the Course of a Joint Sales Program,” Journal of Marketing: Vol. 74, No. 5, pp. 32-47.

Hughes, Douglas E., Michael Ahearne (2010). Energizing the Reseller’s Sales Force:The Power of Brand Identification. Journal of Marketing: Vol. 74, No. 4, pp. 81-96.

Jean, Ruey-Jer “Bryan”, Rudolf R. Sinkovics, Daekwan Kim (2010). “Drivers and Performance Outcomes of Relationship Learning for Suppliers in Cross-Border Customer–Supplier Relationships: The Role of Communication Culture,” Journal of International Marketing: Vol. 18, No. 1, pp. 63-85.

Jerath, Kinshuk, Z. John Zhang (2010). “Store Within a Store,” Journal of Marketing Research: Vol. 47, No. 4, pp. 748-763.

John, George, and Torger Reve (2010) "Transaction Cost Analysis in Marketing: Looking Back, Moving Forward." Journal Of Retailing 86, no. 3: 248-256.

Lee, Hyun-Hwa and Kim Jihyun. (2010), "Investigating Dimensionality of Multichannel Retailer’s Cross- Channel Integration Practices and Effectiveness: Shopping Orientation and Loyalty Intention." Journal Of Marketing Channels 17, no. 4: 281-312.

Mehta, Rajiv; Anderson, Rolph E.; Dubinsky, Alan J.; Polsa, Pia; Mazur, Jolanta (2010) “Managing International Distribution Channel Partners: A Cross-Cultural Approach.” Journal of Marketing Channels. Apr-Jun2010, Vol. 17 Issue 2, p89-117.

Meyer, R., Vosgerau, J., Singh, V., Urbany, J., Zauberman, G., Norton, M., & … Kahn, B. (2010), “Behavioral Research and Empirical Modeling of Marketing Channels: Implications for Both Fields and a Call for Future Research. Marketing Letters, 21(3), 301-315.

Paulin, Michele, and Ronald J. Ferguson (2010), "Relational Norms in Interfirm Exchanges: From Transactional Cost Economics to the Service-Dominant Logic." Journal Of Business-To-Business Marketing 17, no. 4: 365-405.

Pimentel Claro, Danny, and Priscila B. Oliveira Claro (2010), "Collaborative Buyer–Supplier Relationships and Downstream Information in Marketing Channels." Industrial Marketing Management 39, no. 2: 221-228.

Sa Vinhas, Alberto, Sharmila Chatterjee, Shantanu Dutta, Adam Fein, Joseph Lajos, Scott Neslin, Lisa Scheer, William Ross, and Qiong Wang (2010), "Channel Design, Coordination, and Performance: Future Research Directions." Marketing Letters 21, no. 3: 223-237.

Steward, Michelle D., Felicia N. Morgan, Lawrence A. Crosby, Ajith Kumar (2010). “Exploring Cross- National Differences in Organizational Buyers’ Normative Expectations of Supplier Performance,” Journal of International Marketing: Vol. 18, No. 1, pp. 23-40.

Wang, Qiong, Kayande, U. and Sandy Jap (2010),”The Seeds of Dissolution: Discrepancy and Incoherence in Buyer–Supplier Exchange,” Management Science, 29, 1109–1124.

Wierenga, Berend, and Han Soethoudt (2010), "Sales Promotions and Channel Coordination." Journal of The Academy Of Marketing Science 38, no. 3: 383-397.

Wolk, Agnieszka, and Christine Ebling (2010), "Multi-Channel Price Differentiation: An Empirical Investigation of Existence and Causes." International Journal of Research In Marketing 27, no. 2: 142- 150.

Zhang, Haisu, Chengli Shu, Xu Jiang, Alan J. Malter (2010), “Managing Knowledge for Innovation: The Role of Cooperation, Competition, and Alliance Nationality.” Journal of International Marketing: Vol. 18, No. 4, pp. 74-94.

Partial List of Eligible Articles Published in 2011

Closs, David; Speier, Cheri; Meacham, Nathan (2011). “Sustainability to Support End-to-End Value Chains: The Role of Supply Chain Management.” Journal of the Academy of Marketing Science 39. No. 1, Pp. 101-116.

Cronin, J.; Smith, Jeffery;Gleim, Mark; Ramirez, Edward; Martinez, Jennifer (2011). “Green Marketing Strategies: An Examination of Stakeholders and the Opportunities They Present.” Journal of the Academy of Marketing Science 39. No. 1, Pp 158-174.

Crosno, Jody; Dahlstrom, Robert (2011) “Fairness Heuristics and the Fundamental Transformation in Interorganizational Relationships.” Journal of Business-to-Business Marketing 18. No. 4, Pp 313-334.

Godfrey, Andrea; Seiders, Kathleen; Voss, Glenn (2011) “Enough Is Enough! The Fine Line in Executing Multichannel Relational Communication.” Journal of Marketing 75, No. 4, Pp. 94-109.

Gooner, Richard; Morgan, Neil; Perreault, William (2011) “Is Retail Category Management Worth the Effort (and Does a Category Captain Help or Hinder)?” Journal of Marketing 75, No. 5, Pp. 18-33.

Hoppner, Jessica J., and David A. Griffith (2011), "The Role of Reciprocity in Clarifying the Performance Payoff of Relational Behavior," Journal of Marketing Research, 48(5), 920-928.

Kim, S. K., McFarland, R. G., Kwon, S., Son, S., and Griffith, D. A. (2011), “Understanding Governance Decisions in a Partially Integrated Channel: A Contingent Alignment Framework,” Journal of Marketing Research, 48(3), 603-616.

Köhler, Clemens; Rohm, Andrew; de Ruyter, Ko; Wetzels, Martin (2011) “Return on Interactivity: The Impact of Online Agents on Newcomer Adjustment.” Journal of Marketing 75, No. 2, Pp. 93-108.

Kumar, Alok; Heide, Jan; Wathne, Kenneth (2011) “Performance Implications of Mismatched Governance Regimes Across External and Internal Relationships.” Journal of Marketing 75. No. 2, Pp. 1- 17.

Li, Shibo; Sun, Baohong; Montgomery, Alan (2011) “Cross-Selling the Right Product to the Right Customer at the Right Time.” Journal of Marketing Research 48. No. 4, Pp. 683-700.

Lusch, Robert F.; Brown, James R.; O’Brien, Matthew (2011) “Protecting Relational Assets: A Pre and Post Field Study of a Horizontal Business Combination.” Journal of the Academy of Marketing Science 39, No. 2, Pp. 175-197.

Mukherjee, Anirban; Kadiyali, Vrinda (2011) “Modeling Multichannel Home Video Demand in the U.S. Motion Picture Industry.” Journal of Marketing Research 48, No. 6, Pp. 985-995.

Noordhoff, Corine; Kyriakopoulos, Kyriakos; Moorman, Christine; Pauwels, Pieter; Dellaert, Benedict G. (2011) “The Bright Side and Dark Side of Embedded Ties in Business-to-Business Innovation.” Journal of Marketing 75, No. 5, Pp. 34-52.

Samaha, Stephen; Palmatier, Robert; Dant, Rajiv (2011) “Poisoning Relationships: Perceived Unfairness in Channels of Distribution.” Journal of Marketing 75, No. 3, Pp. 99-117.

Sivakumar, K., Roy, S., Zhu, J., & Hanvanich, S. (2011), “Global Innovation Generation and Financial Performance in Business-to-Business Relationships: The Case of Cross-Border Alliances in the Pharmaceutical Industry,” Journal of the Academy of Marketing Science, 39(5), 757-776.

Valentini, Sara; Montaguti, Elisa; Neslin, Scott (2011) “Decision Process Evolution in Customer Channel Choice.” Journal of Marketing 75, No. 6, Pp. 72-86.

Yadong Luo, Yi Liu, Leinan Zhang, Ying Huang (2011) “A taxonomy of Control Mechanisms and Effects on Channel Cooperation in China.” Journal of the Academy of Marketing Science 39, No. 2, Pp. 307-326.

Yarbrough, Larry; Morgan, Neil; Vorhies, Douglas (2011) “The Impact of Product Market Strategy- Organizational Culture Fit on Business Performance.” Journal of the Academy of Marketing Science 39, No. 4, Pp. 555-573.

Zhuang, Guijun; Zhang, Xubing (2011), “Impact of Relationship Marketing Orientation on the Exercise of Interfirm Power and Relational Governance in Marketing Channels: Empirical Evidence From China.” Journal of Marketing Channels 18, No. 4, Pp. 279-302.

Partial List of Eligible Articles Published in 2012

Achrol R. (2012), “Slotting Allowances: A Time Series Analysis of Aggregate Effects Over Three Decades,” Journal of the Academy of Marketing Science, 40(5), 673-694.

Bhargava HK. (2012), “Retailer-Driven Product Bundling in a Distribution Channel,” Marketing Science, 31(6), 1014-1021.

Blocker, Christopher P., Mark B. Houston, and Daniel J. Flint (2012), “Unpacking What a ‘Relationship’ Means to Commercial Buyers: How the Relationship Metaphor Creates Tension and Obscures Experience,” Journal of Consumer Research, 37 (February), 886-908.

Boyd DE, Brown B. (2012), “Marketing Control Rights and Their Distribution Within Technology Licensing Agreements: A Real Options Perspective,” Journal of the Academy of Marketing Science, 40(5), 659-672.

Bruno HA, Che H, Dutta S. (2012), “Role of Reference Price on Price and Quantity: Insights from Business-to-Business Markets,” Journal of Marketing Research, 49(5), 640-654.

Hofer C, Jin H, Swanson RD, Waller MA, Williams BD. (2012), “The Impact of Key Retail Accounts on Supplier Performance: A Collaborative Perspective of Resource Dependency Theory,” Journal of Retailing, 88(3), 412-420.

Homburg C, Fürst A, Kuehnl C. (2012), “Ensuring International Competitiveness: A Configurative Approach to Foreign Marketing Subsidiaries,” Journal of the Academy of Marketing Science, 40(2): 290- 312.

Ingene CA, Taboubi S, Zaccour G. (2012), “Game-Theoretic Coordination Mechanisms in Distribution Channels: Integration and Extensions for Models Without Competition,” Journal of Retailing, 88(4), 476- 496.

Kalaignanam K, Varadarajan R. (2012), “Offshore Outsourcing of Customer Relationship Management: Conceptual Model and Propositions,” Journal of the Academy of Marketing Science, 40(2), 347-363.

Kashyap V, Antia KD, Frazier GL (2012),” Contracts, Extracontractual Incentives, and Ex-post Behavior in Franchise Channel Relationships,” Journal of Marketing Research, 49(2), 260-276.

Lo, Desmond, Kellilynn Frias, and Mrinal Ghosh (2012), “Pricing Formats for Branded Components in Business-to-Business Markets: An Integration of Transaction Cost Economics and the Resource-Based View,” Organization Science, 23(5), 1282-1297.

Patton C, Balakrishnan PV. (2012), “Negotiating When Outnumbered: Agenda Strategies for Bargaining With Buying Teams,” International Journal of Research in Marketing, 29(3), 280-291.

Raassens N, Wuyts S, Geyskens I. (2012), “The Market Valuation of Outsourcing New Product Development,” Journal of Marketing Research, 49(5), 682-695.

Sa Vinhas A, Heide JB, Jap SD. (2012), “Consistency Judgments, Embeddedness, and Relationship Outcomes in Interorganizational Networks,” Management Science, 58(5), 996-1011.

Steenkamp J-BM, Geyskens I. (2012), “Transaction Cost Economics and the Roles of National Culture: A Test of Hypotheses Based on Inglehart and Hofstede,” Journal of the Academy of Marketing Science, 40(2), 252-270.

Williamson O, Ghani T. (2012), “Transaction Cost Economics and its Uses in Marketing,” Journal of the Academy of Marketing Science, 40(1), 74-85.

Partial List of Eligible Articles Published in 2013

Antia,Kersi D., Xu (Vivian) Zheng, and Gary L. Frazier (2013), “Conflict Management and Outcomes in Franchise Relationships: The Role of Regulation,” Journal of Marketing Research, 50(5), 577-589.

Cui, Anna S. (2013), “Portfolio Dynamics and Alliance Termination” The Contingent Role of Resource Dissimilarity,” Journal of Marketing, 77(3), 15-32.

Dant, Rajiv P., Scott K. Weaven, Brent L. Baker, and Hyo Jin Jean Jeon (2013) "An Introspective Examination of Single-unit Versus Multi-unit Franchisees," Journal of the Academy of Marketing Science, 41(4), 473-496.

Grace, Debra, Scott Weaven, Lorelle Frazer, and Jeff Giddings (2013), "Examining the Role of Franchisee Normative Expectations in Relationship Evaluation," Journal of Retailing, 89(2), 219-230.

Grewal,Rajdeep, Alok Kumar, Girish Mallapragada, Amit Saini (2013), “Marketing Channels in Foreign Markets: Control Mechanisms and the Moderating Role of Multinational Corporation Headquarters–Subsidiary Relationship,” Journal of Marketing Research,: 50(3), pp. 378-398.

Hillbun (Dixon) Ho and Shankar Ganesan (2013), “Does Knowledge Base Compatibility Help or Hurt Knowledge sharing Between Suppliers in Coopetition? The Role of Customer Participation,” Journal of Marketing, 77 (6), 91-107.

Homburg, Christian, Marcel Stierl and Torsten Bornemann (2013), “Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Account for Supplier Corporate Social Responsibility Engagement,” Journal of Marketing, 77(6), 54-72.

Jap,Sandy D., Diana C. Robertson, Aric Rindfleisch, Ryan Hamilton (2013), “Low-Stakes Opportunism,” Journal of Marketing Research, 50(2), 216-227.

Kushwaha, Tarun and Venkatesh Shankar (2013), “Are Multichannel Customers Really More Valuable? The Moderating Role of Product Category Characteristics,” Journal of Marketing, 77 (4), 67-85.

Lukas, Bryan A., George J. Whitwell and Jan B. Heide (2013), “Why do Customers Get More Than They Need: How Organizational Culture Shapes Product Capability Decisions, “ Journal of Marketing, 77(1), 1-12.

Luo, Anita and V. Kumar (2013), “Recovering Hidden Buyer-Seller Relationship States to Measure the Return on Marketing Investments in Business-to-Business Markets,” Journal of Marketing Research, 50(Feb), 143-160.

Palmatier, Robert W., Mark B. Houston, Rajiv P. Dant, and Dhruv Grewal (2013), “Relationship Velocity: Toward a Theory of Relationship Dynamics,“ Journal of Marketing, 77(1), 13-30.

Seggie, Steven H., David A. Griffith and Sandy D. Jap (2013), “Passive and Active Opportunism in Interorganizational Exchange,” Journal of Marketing, 77(6), 73-90.

Wang, Danny T., Flora F. Gu, and Maggie Chuoyan Dong (2013), “Observer Effects of Punishment in a Distribution Network,” Journal of Marketing Research, 50(5), 627-643.

Wang, Qiong, Julie Juan Li, William T. Ross Jr, and Christopher W. Craighead (2013) "The Interplay of Drivers and Deterrents of Opportunism in Buyer–Supplier Relationships," Journal of the Academy of Marketing Science, 41(1), 111-131.

Partial List of Eligible Articles Published in 2014

Autrey, Romana L., Francesco Bova and David A. Soberman (2014), “Organizational Structure and Gray Markets,” Marketing Science, 33(6), 849-870.

Borah, Abhishek and Gerard J. Tellis (2014),” Make, Buy, or Ally? Choice of and Payoff from Announcements of Alternate Strategies for Innovations,” Marketing Science, 33(1), 114-133.

Chakravarty, Anindita, Alok Kumar and Rajdeep Grewal (2014), “Customer Orientation Structure for Internet-Based Business-to-Business Platform Firms, Journal of Marketing, 78(5), 1-23.

Dahlquist, Steven H. and David A. Griffith (2014), “Multidyadic Industrial Channels: Understanding Component Supplire Profits and Original Equipment Behavior,” Journal of Marketing, 78(4), 59-79

Gielens, Katrijn, Els Gijsbrechts and Marnik G. Dekimpe (2014), “Gains and Losses of Exclusivity in Grocery Retailing,” International Journal of Research in Marketing, 31(3), 239-252.

Gilliland, David I, and Stephen K. Kim (2014),” When Do Incentives Work in Channels of Distribution?” Journal of the Academy of Marketing Science, 42(4), 361-379.

Gonzalez, Gabriel L., Danny P. Claro and Robert W. Palmatier (2014),” Synergistic Effects of Relationship Managers’ Social Networks on Sales Performance,” Journal of Marketing, 78(1), 76-94.

Hada, Mahima, Rajdeep Grewal and Gary L. Lilien (2014), “Supplier-Selected Referrals,” Journal of Marketing, 78 (2), 34-51.

Homburg, Christian, Josef Vollmayr and Alexander Hahn (2014), “Firm Value Creation Through Major Channel Expansions: Evidence From an Event Study in the United States, Germany and China,” Journal of Marketing, 78 (3), 38-61

Homburg, Christian, Halina Wilczek and Alexander Hahn (2014), “Looking Beyond the horizon: How to Approach the Customers’ Customers in Business-to-Business Markets,” Journal of Marketing, 78(5), 58-77.

Mullins, Ryan, Michael Ahearne, Son K. Lam, Zachary R. Hall and Jeffrey P. Boichuk (2014), “Know Your Customer: How Salesperson Perceptions of Customer Relationship Quality Form and Influence Account Profitability,” Journal of Marketing, 78(6), 38-58.

Samaha, Stephen A., Joshua T. Beck and Robert W. Palmatier (2014), “The Role of Culture in International Relationship Marketing,” Journal of Marketing, 78(5), 78-98

Van Der Lans, Ralf, Bram Van den Bergh and Evelien Dieleman (2014), “Partner Selection in Brand Alliances: An empirical Investigation of the Drivers of Brand Fit,” Marketing Science, 33(4), 551-566.

Tracey, Paul, Jan B. Heide and Simon J. Bell (2014), “Bringing “Place” Back In: Regional Clusters, Project Governance, and New Product Outcomes,” Journal of Marketing, 78(6), 1-16.

Weiseke, Jan, Sascha Alavi and Johannes Habel (2014), “Willing to Pay More, Eager to Pay Less: The Role of Customer Loyalty in Price Negotiations,” Journal of Marketing, 78(6), 17-37.

Yeniyurt, Sengun, John W. Henke Jr., and Goksel Yalcinkaya (2014), “A Longitudinal Analysis of Supplier Involvement in Buyers’ New Product Development: Working Relations, Inter-dependence, Co-innovation, and Performance Outcomes,” Journal of the Academy of Marketing Science, 42(3), 291-308.

Zhang, Jonathan Z., Oded Netzer and Asim Ansari (2014),”Dynamic Targeted Pricing in B2B Relationships,” Marketing Science, 33(3), 317-337.

Zhou, Kevin Z., Julie Juan Li, Shibin Sheng, and Alan T. Shao, “The Evolving Role of Managerial Ties and Firm Capabilities in an Emerging Economy: Evidence from China,” Journal of the Academy of Marketing Science, 42(6), 581-595.

Partial List of Eligible Articles Published in 2015

Banerjee, Sourindra, Jaideep C. Prabhu, and Rajesh K. Chandy (2015), “Indirect Learning: How Emerging-Market Firms Grow in Developed Markets,” Journal of Marketing, 79(1), 10-28.

Crosno, Jody L., and James R. Brown (2015),"A Meta-analytic Review of the Effects of Organizational Control in Marketing Exchange Relationships," Journal of the Academy of Marketing Science, 43(3), 297-314.

Edelman, Benjamin and Wesley Brandi (2015), “Risk, Information, and Incentives in Online Affiliate Marketing,” Journal of Marketing Research, 52(1), 1-12.

Fang,Eric, Jongkuk Lee, and Zhi Yang (2015),”The Timing of Codevelopment Alliances in New Product Development Processes: Returns for Upstream and Downstream Partners,” Journal of Marketing, 79(1), 64-82.

Geyskens, Inge, Katrijn Gielens, and Stefan Wuyts (2015),”United We Stand: The Impact of Buying Groups on Retailer Productivity,” Journal of Marketing, 79(4), 16-33.

Harmeling, Colleen, Robert W. Palmatier, Mark B. Houston, Mark J. Arnold, and Stephen A. Samaha (2015),”Transformational Relationship Events,” Journal of Marketing, 79(5), 39-62.

Hollmann, Thomas, Cheryl Burke Jarvis, and Mary Jo Bitner (2015), "Reaching the Breaking Point: A Dynamic Process Theory of Business-to-business Customer Defection," Journal of the Academy of Marketing Science, 43(2), 257-278.

Hoppner, Jessica J., and David A. Griffith (2015), "Looking Back to Move Forward: A Review of the Evolution of Research in International Marketing Channels," Journal of Retailing, 91(4), 610-626.

Käuferle, Monika, and Werner Reinartz (2015), "Distributing Through Multiple Channels in Industrial Wholesaling: How Many and How Much?" Journal of the Academy of Marketing Science, 43(6), 746-767.

Kozlenkova, Irina V., G. Tomas M. Hult, Donald J. Lund, Jeannette A. Mena, and Pinar Kekec (2015), "The Role of Marketing Channels in Supply Chain Management," Journal of Retailing, 91(4), 586-609.

Krafft, Manfred, Oliver Goetz, Murali Mantrala, Francesca Sotgiu, and Sebastian Tillmanns (2015), "The Evolution of Marketing Channel Research Domains and Methodologies: An Integrative Review and Future Directions," Journal of Retailing, 91(4), 569-585.

Krush, Michael T., Ravipreet S. Sohi, and Amit Saini (2015), "Dispersion of Marketing Capabilities: Impact on Marketing’s Influence and Business Unit Outcomes," Journal of the Academy of Marketing Science, 43(1), 32-51.

Mallapragada, Girish, Rajdeep Grewal, Raj Mehta, and Ravi Dharwadkar (2015), "Virtual Interorganizational Relationships in Business-to-business Electronic Markets: Heterogeneity in the Effects of Organizational Interdependence on Relational Outcomes," Journal of the Academy of Marketing Science, 43(5), 610-628.

Mani, Sudha, and Xueming Luo (2015), "Product Alliances, Alliance Networks, and Shareholder Value: Evidence From the Biopharmaceutical Industry," International Journal of Research in Marketing, 32(1), 9-22.

Ni, Jian, and Kannan Srinivasan (2015), "Matching in the Sourcing Market: A Structural Analysis of the Upstream Channel," Marketing Science, 34(5), 722-738.

Pelser, Jan, Ko de Ruyter, Martin Wetzels, Dhruv Grewal, David Cox, and Jacqueline van Beuningen (2015), "B2B Channel Partner Programs: Disentangling Indebtedness From Gratitude," Journal of Retailing, 91(4), 660-678.

Sa Vinhas, Alberto, and Jan B. Heide (2015), "Forms of Competition and Outcomes in Dual Distribution Channels: The Distributor’s Perspective," Marketing Science, 34(1), 160-175.

Sande, Jon Bingen, and Sven A. Haugland (2015), "Strategic Performance Effects of Misaligned Formal Contracting: The Mediating Role of Relational Contracting," International Journal of Research in Marketing, 32(2), 187-194.

Scheer, Lisa K., C. Fred Miao, and Robert W. Palmatier (2015), "Dependence and Interdependence in Marketing Relationships: Meta-analytic Insights," Journal of the Academy of Marketing Science, 43(6), 694-712.

Thomaz, Felipe and Vanitha Swaminathan (2015), “What Goes Around Comes Around: The Impact of Marketing Alliances on Firm Risk and the Moderating Role of Network Density,” Journal of Marketing, 79(5), 63-79.

Watson IV, George F., Stefan Worm, Robert W. Palmatier, and Shankar Ganesan (2015),"The Evolution of Marketing Channels: Trends and Research Directions." Journal of Retailing, 91(4), 546-568.

Wu, Qingsheng, Xueming Luo, Rebecca J. Slotegraaf, and Jaakko Aspara (2015), "Sleeping With Competitors: The Impact of NPD Phases on Stock Market Reactions to Horizontal Collaboration," Journal of the Academy of Marketing Science, 43(4), 490-511.

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