TRMC 2018
Introduction
Tourism and Retail Management Conference, Macao, 3-4 Dec 2018; Deadline 3 May
Join us in this pioneering conference that aims to discuss the latest advances and developments in the International Conference on Tourism and Retail Management in Macao, 3-4 December 2018.
The conference theme is “Advances in Tourism and Retail Services”. The dramatic, rapid, and concurrent growth of tourism and retail industries creates both tremendous opportunities and serious challenges, forcing organizations and communities to ponder over many questions requiring considerable investigation and debate. The conference therefore invites researchers, educators, and practitioners to submit papers and presentations on the following topics or closely related areas:
- Innovation & development in tourism and retail management, operations & delivery;
- Co-creation & enhancement of the retail service experience;
- Revenue management, economics & strategic pricing of retail services in a tourism setting;
- Marketing, brand building & delivery of tourism related retail services;
- Human resource management & labor economic issues;
- Education & training in retail and tourism;
- Use of technology, social media & communication innovations;
- Governance, stakeholder & community issues;
- Corporate social responsibilities of tourism retail service organizations;
- Entrepreneurship in tourism retail marketing;
- Leadership issues & ethics of tourism retail organizations;
- Growth, franchising & expansion challenges;
- Service quality, customer satisfaction in tourism retail organizations; and
- Non-conventional tourism
IMPORTANT DATES
3 May 2018
Extended abstract submission deadline
3 June 2018
Acceptance notice
3 September 2018
Early bird registration deadline
3 October 2018 ***
Full paper submission deadline
3 November 2018
Final registration deadline
3 December 2018
Conference begins
*** For inclusion in proceedings, authors and contributors MUST submit complete manuscript AND register by 3 November 2018 registration date.
Selected papers will be included in special issues of Journal of Business Research and Journal of Global Scholars of Marketing Science. Please note that invited papers will still go through a double-blinded review process of respective journals. Call-for-paper notifications from the two journals will be available soon.
Full information is available at