TOC: J Vacation Mar
Introduction
Journal of Vacation Marketing, 24(1)
Outdoor recreation participants’ motivations, experiences and vacation activity preferences
–Kübra Asan and Murat Emeksiz [] []
To segment or not? That is the question
–Aaron Tkaczynski, Sharyn R Rundle-Thiele, and Nina Katrine Prebensen [] []
A comparison of photo-taking and online-sharing behaviors of mainland Chinese and Western theme park visitors based on generation membership
–Bruce Prideaux, Louisa Yee-Sum Lee, and Nelson Tsang [] []
Determination of preferred performing arts tourism products using conjoint analysis
–Seongseop (Sam) Kim, Jin Young Chung, Jim Petrick, and Jong Wong Park [] []
Consumer-based brand equity of a destination for sport tourists versus non-sport tourists
–Asli DA Tasci, Jeeyeon (Jeannie) Hahm, and Deborah Breiter-Terry [] []
A service failure framework of hotels in Taiwan: Adaptation of 7Ps marketing mix elements
–Poh Theng Loo and Rosanna Leung [] []