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The Sharing Economy: Opportunities and Challenges for Marketing Channels and Supply Chains
–Neil C. Herndon Editor [] []

Seismic Shifts in the Sharing Economy: Shaking Up Marketing Channels and Supply Chains
–O. C. Ferrell, Linda Ferrell & Kyle Huggins [] []

Industry Transformation via Channel Disruption
–Andrew B. Crittenden, Victoria L. Crittenden & William F. Crittenden [] []

Domains of Digital Marketing Channels in the Sharing Economy
–Thomas Martin Key [] []

The Use of Technology in Direct-Selling Marketing Channels: Digital Avenues for Dynamic Growth
–Dana E. Harrison & Joseph F. Hair [] []

Brand Advertising in an Access–Ownership World: How Marketing Channels Impact Message Persuasiveness
–Lora Mitchell Harding & Mark T. Schenkel [] []

Supplier Resources in the Sharing Economy: Three Regulatory Concerns
–Debbie M. Thorne & Floyd F. Quinn [] []

Ethics in the Sharing Economy: Creating a Legitimate Marketing Channel
–Tracy L. Gonzalez-Padron [] []

Marketing Channel Insights

Some Managerial Thinking ÂÜÀòÉç¹ÙÍøt the Sharing Economy
–Howard Bellin [] []

Book Reviews

Mark Millar. Global Supply Chain Ecosystems: Strategies for Competitive Advantage in a Complex, Connected World. London, England: Kogan Page Limited (2015) pp. 288
–David Swanson PhD, Amanda Atwood & David Calais []

George A. Akerlof and Robert J. Shiller. Phishing for Phools: The Economics of Manipulation and Deception. Princeton, NJ: Princeton University Press (2015) pp. 272
–Rob Nicholls PhD []

Call for Papers

Special Issue: “Retail Performance Measures, Metrics, and Models”
–Charles A. “Chuck” Ingene & Lou E. Pelton []

Special Issue: “Channel Governance and Managing Channel Relationships in China”
–Guijun Zhuang Guest Editors & Chuang Zhang []

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