TOC: J Con Behaviour
Introduction
Journal of Consumer Behaviour, 16(4)
The use and misuse of student samples: An empirical investigation of European marketing research
–Rohail Ashraf and Dwight Merunka [] []
A theoretical review of consumer priming: Prospective theory, retrospective theory, and the affective–behavioral–cognitive model
–Elizabeth A. Minton, T. Bettina Cornwell and Lynn R. Kahle [] []
Women’s responses to stereotypical media portrayals: An fMRI study of sexualized and domestic images of women
–I. Stephanie Vezich, Benjamin C. Gunter and Matthew D. Lieberman [] [Google Scholar]
The role of negative publicity in consumer evaluations of sports stars and their sponsors
–Sung-Wook Yoon and Seongyeon Shin [] []
Be loyal but not addicted: Effect of online game social migration on game loyalty and addiction
–Hua Wei, Na Wu, Tao Wang, Zongkui Zhou, Nan Cui, Lan Xu and Xue Yang [] []
Multiple value dimensions spill-over—An experimental approach in a consumption system comprising a product and a service
–Floh Arne, Monika Koller, Alexander Zauner and Christoph Teller [] []
Giving and sharing in the computer-mediated economy
–John Harvey, Andrew Smith and David Golightly [] []
Analyzing the returns of the first transaction satisfaction on intention to purchase and willingness to pay: Evidence for new food products
–Ana Alina Tudoran and Svein Ottar Olsen [] []