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TOC: J Poli Mar

Introduction

Journal of Political Marketing, 16(2)

Political Marketing Management of Parliament Under the Presidential Government System: A Lesson Learned from the Indonesia House of Representative Post–New Order Soeharto
Nyarwi Ahmad [] []

Negative Campaigning in Party-Controlled Communication Channels: Party Communication Strategies in Campaign Posters, Newspaper Advertisement, and Press Releases during the 2008 Austrian National Election Campaign
Uta Russmann [] []

On Political Brands: A Systematic Review of the Literature
Sigge Winther Nielsen [] []

Political Brand Equity Model: The Integration of Political Brands in Voter Choice
Mirza Ashfaq Ahmed, Suleman Aziz Lodhi & Zahoor Ahmad [] []

Better Know a District: Competition, Demographics, Ideology and the Use of Pollsters in the 2010 U.S. House Elections
Sean A. Cain [] []