TOC: Health Mar Quart
Introduction
Health Marketing Quarterly, 34(1)
Visual elements in direct-to-consumer advertising: Messages communicated to patients with arthritis
–Erin Willis [] []
Co-creating healthful eating behaviors with very young children: The impact of information overload on primary caregivers
–Julie L. Norton & Maria M. Raciti [] []
Hospital branding in Italy: A pilot study based on the case method
–Annamaria Esposito [] []
An exploratory investigation of hospice marketing: How are palliative care providers marketing their services?
–Michael Matthews, Cara Peters & Stephanie Lawson [] []
An empirical examination of subjective age in older adults
–David Agogo, Fatima Hajjat, George R. Milne, Charles D. Schewe & Bruce Perrott [] []