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TOC: J Bus Ind Mar

Introduction

Journal of Business & Industrial Marketing, 32(2)

Editorial
Martin Hingley

Business streamlining – an integrated model of service sourcing
Jonas Molin and Lars-Johan Åge

A little help from my friends: how purchasing gains influence in complex business-to-business services: the case of legal
Wendy L. Tate, Lisa M. Ellram, and Ulrich Schmelzle

How purchasing and supply management practices affect key success factors: the case of the offshore-wind supply chain
Federico D’Amico, Riccardo Mogre, Steve Clarke, Adam Lindgreen, and Martin Hingley

Organizational buying decision approaches in manufacturing industry: developing measures and typology
Dubravka Sincic Coric, Ivan-Damir Anic, Suncana Piri Rajh, Edo Rajh, and Nataša Kurnoga

Selecting the reliable supplier by using the advisor agents
Elham Majd and Vahid Godazgar

Tracing the evolution of purchasing research: future trends and directions for purchasing practices
Riccardo Mogre, Adam Lindgreen, and Martin Hingley

Trust in marketing’s use of information from sales: the moderating role of power
Tamara Keszey and Wim Biemans

A new model for measuring salesperson lifetime value
Pablo Farías, Eduardo Torres, and Roberto Mora Cortez

Dominant logics and the manager’s role in university business incubators
María Redondo and Carmen Camarero

Developing and validating a multi-dimensional scale for operationalizing industrial service offering
Jukka Partanen, Marko Kohtamäki, Vinit Parida, and Joakim Wincent

Strategic account management as a value co-creation selling model in the pharmaceutical industry
Francois Pilon and Elias Hadjielias

Exploring the dark side of cooperative buyer-seller relationships
Roberto Grandinetti