TOC: Psych Mar
Introduction
Psychology & Marketing, 34(3)
“Seize the Deal, or Return It Losing Your Free Gift”: The Effect of a Gift-With-Purchase Promotion on Product Return Intention
–Shinhyoung Lee and Youjae Yi [] []
The Effectiveness of Fear Appeals Featuring Fines versus Social Disapproval in Preventing Shoplifting Among Adolescents
–Iris Vermeir, Tine De Bock and Patrick Van Kenhove [] []
Antecedents of Retweeting in a (Political) Marketing Context
–Lorna Walker, Paul R. Baines, Radu Dimitriu and Emma K. Macdonald [] []
Exploring the Role of Attitudinal Functions in Counterfeit Purchase Behavior via an Extended Conceptual Framework
–Piyush Sharma and Ricky Y. K. Chan [] []
Consumer Preference for Status Symbolism of Clothing: The Case of the Czech Republic
–Elena Millan and Banwari Mittal [] []
Illustrating the Power of fsQCA in Explaining Paradoxical Consumer Environmental Orientations
–Ann Kristin Schmitt, Andreas Grawe and Arch G. Woodside [] []
Effects of Matching and Mismatching Messages on Purchase Avoidance Behavior following Major Disasters
–Daisuke Kudo and Kazuhisa Nagaya [] []