TOC: Intl Mar Rev
Introduction
International Marketing Review, 34(1)
Information technology and marketing performance within international market-entry alliances
Shasha Zhao and Constantinos-Vasilios Priporas
Push and pull factors in international franchising
Melih Madanoglu, Ilan Alon, and Amir Shoham
Born global firms’ growth and collaborative entry mode: the role of transnational entrepreneurs
Yipeng Liu
Barriers to enter in foreign markets: evidence from SMEs in emerging market
Mahfuzur Rahman, Moshfique Uddin, and George Lodorfos
Explaining the surge in M&A as an entry mode: home country and cultural influences
Agyenim Boateng, Min Du, Yan Wang, Chengqi Wang, and Mohammad F. Ahammad
Multi-country collaborative innovation in the internationalisation process
Hela Chebbi, Dorra Yahiaoui, and Alkis Thrassou
Standardization versus adaptation of global marketing strategies in emerging market cross-border acquisitions
Rekha Rao-Nicholson and Zaheer Khan
Guest editorial
Shlomo Y. Tarba, Michael R. Czinkota, and Demetris Vrontis