TOC: Intl Mar Rev
Introduction
International Marketing Review, 33(6)
Corruption and brand value
Chih-Pin Lin and Cheng-Min Chuang
Antecedents and consequences of bank reputation: a comparison of the United Kingdom and Spain
Belén Ruiz, Juan A. García, and Antonio J. Revilla
The relationship between brand love and actual brand performance
Lia Zarantonello, Marcello Formisano, and Silvia Grappi
An examination of the status and evolution of country image research
Irene R.R. Lu, Louise A. Heslop, D. Roland Thomas, and Ernest Kwan
The variable nature of country-to-brand association and its impact on the strength of the country-of-origin effect
Mikael Andéhn and Patrick L’Espoir Decosta
Experience, resources and export market performance
Mário Henrique Ogasavara, Dirk Michael Boehe, and Luciano Barin Cruz
The impact of national cultural values on retail structure
Boryana V. Dimitrova, Bert Rosenbloom, and Trina Larsen Andras
