TOC: Mar Intell Planning
Introduction
Marketing Intelligence & Planning, 34(7)
The dark side of the pharmaceutical industry
Hamida Skandrani and Malek Sghaier
Went in for Botox and left with a rhinoplasty
Aphrodite Vlahos and Liliana L. Bove
Transparency of hope
Anna E. Hartman
Social media in medical and health care: opportunities and challenges
Weng Marc Lim
Content and compliance of pharmaceutical social media marketing
Bruce A. Huhmann and Yam B. Limbu
Empowering or misleading? Online health information provision challenges
Stephan Dahl and Lynne Eagle
Guest editorial
Lynne Eagle and Stephan Dahl
