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Executive Jam Session

Introduction

The Executive Jam session at Summer ÂÜÀòÉç¹ÙÍø, tech in the classroom, and more ÂÜÀòÉç¹ÙÍø News

Marketing Academics

Marketing Academics Weekly: 1 September 2016

ÂÜÀòÉç¹ÙÍø Seeks Nominations for 2017 ÂÜÀòÉç¹ÙÍø/Irwin/McGraw-Hill Distinguished Marketing Educator
-By: Russ Winer
Nominations for the 2017 ÂÜÀòÉç¹ÙÍø/Irwin/McGraw-Hill Distinguished Marketing Educator Award are now being sought. The award honors marketing scholars for distinguished service and contributions in marketing.
Related content: Profiles from the Academy: Ruth Bolton

SERVSIG: For the Community, By the Community
-By: Ray Fisk
Ray Fisk was honored as the first recipient of the SIG Leadership Award at the 2016 Summer ÂÜÀòÉç¹ÙÍø in Atlanta. Ray offers some thoughts and insights regarding the SERVSIG’s past successes and future potential.
Related content: Profiles from the Academy: Raymond P. Fisk

From SERVSIG: Digital Projects and Resources for Marketing Educators
-By: Scott Cowley
Scott Cowley, assistant professor at Western Michigan University, offers some suggestions on using existing technology in the classroom to engage students and offer relevant learning experiences.
Related content: To Teach or Not to Teach? Lessons Learned and 7 Tips

Summer ÂÜÀòÉç¹ÙÍø Conference Highlighted in CMO’s Notebook
-By: Matt Weingarden
Steven Cook, CMO.com Contributing Editor, spoke with Rob Malcolm and Kim Whitler about their Executive Jam Session presentations at Summer ÂÜÀòÉç¹ÙÍø in Atlanta.
Related content: 5 Myths of What it Means to be a C-level CMO

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