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TOC: Lux Res J

Introduction

Luxury Research Journal, 1(2)

The influence of brand mimicry on luxury brands
Ian Phau; Min Teah [] []

Is luxury sufficient to create brand desirability? A cross-cultural analysis of the relationship between luxury and dreams
Jean-Noël Kapferer; Pierre Valette-Florence [] []

The influence of social self-congruity on Japanese consumers’ luxury and non-luxury apparel brand attitudes
Ken Kumagai; Shin’ya Nagasawa [] [Google Scholar]

Mirror, mirror on the wall: consumer vanity and luxury consumption
Nadine Hennigs; Thomas Kilian [] []

Authenticity and prestige: what luxury brands could learn from the wine industry?
Klaus Heine; Michel Phan; Glyn Atwal [] []