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TOC: J Res Mar Entrepreneurship

Introduction

Journal of Research in Marketing and Entrepreneurship, 18(1)

It’s uphill all the way to the top, regardless of mountain size
Prescott C. Ensign and Nicholas P. Robinson

Sales as entrepreneurship at Ewing Kauffman’s Marion Laboratories
Linden Dalecki

Marketing orientation, strategic orientation and their synergistic impact on business performance
Hardeep Chahal, R.C. Dangwal, and Swati Raina

Emerging market global business model innovation
Adesegun Oyedele

An outsider’s inside view of ethnic entrepreneurship
Mark McPherson

The impact of market orientation and learning orientation on organisational performance
Justin Beneke, Simon Blampied, Nadine Dewar, and Linda Soriano

The entrepreneurial marketing of Trumpet Records
Stephanie S. Pane Haden, Courtney R. Kernek, and Leslie A. Toombs

Entrepreneurial marketing behaviours: impact of firm age, firm size and firm’s founder
Pitsamorn Kilenthong, Claes M. Hultman, and Gerald E. Hills

Multilevel marketing and entrepreneurship in Thailand
Somchai Hatchaleelaha and Winai Wongsurawat