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TOC: J Con Res

Introduction

Journal of Consumer Research, 43(2)

Tutorials in Consumer Research
Darren Dahl, Eileen Fischer, Gita Johar, and Vicki Morwitz []

Tutorial

A Tutorial in Consumer Research: Knowledge Creation and Knowledge Appreciation in Deductive-Conceptual Consumer Research
Chris Janiszewski, Aparna A. Labroo, and Derek D. Rucker [] []

Does Variety Among Activities Increase Happiness?
Jordan Etkin and Cassie Mogilner [] []

Wanting Ever More: Acquisition Procedure Motivates Continued Reward Acquisition
Yan Zhang and Leilei Gao [] []

The Recycled Self: Consumers’ Disposal Decisions of Identity-Linked Products
Remi Trudel, Jennifer J. Argo, and Matthew D. Meng [] []

All That Glitters Is Not Gold: How Others’ Status Influences the Effect of Power Distance Belief on Status Consumption
Huachao Gao, Karen Page Winterich, and Yinlong Zhang [] []

Anthropomorphized Helpers Undermine Autonomy and Enjoyment in Computer Games
Sara Kim, Rocky Peng Chen, and Ke Zhang [] []

Numbers Are Gendered: The Role of Numerical Precision
Dengfeng Yan [] []

Does a Dollar Get You a Dollar’s Worth of Merchandise? The Impact of Power Distance Belief on Price-Quality Judgments
Ashok K. Lalwani and Lura Forcum [] []

In Pursuit of Good Karma: When Charitable Appeals to Do Right Go Wrong
Katina Kulow and Thomas Kramer [] []