TOC: Mar Sci
Introduction
Marketing Science, 35(4)
Minimum Advertised Pricing: Patterns of Violation in Competitive Retail Markets
–Ayelet Israeli, Eric T. Anderson, Anne T. Coughlan [] []
Enduring Effects of Goal Achievement and Failure Within Customer Loyalty Programs: A Large-Scale Field Experiment
–Yanwen Wang, Michael Lewis, Cynthia Cryder, Jim Sprigg [] []
Competitive Targeted Advertising with Price Discrimination
–Rosa-Branca Esteves, Joana Resende [] []
Price Reactions to Rivals’ Local Channel Exits
–O. Cem Ozturk, Sriram Venkataraman, Pradeep K. Chintagunta [] []
Too Much Information? Information Provision and Search Costs
–Fernando Branco, Monic Sun, J. Miguel Villas-Boas [] []
Decision Stages and Asymmetries in Regular Retail Price Pass-Through
–Blakeley B. McShane, Chaoqun Chen, Eric T. Anderson, Duncan I. Simester [] []
Fare Prediction Websites and Transaction Prices: Empirical Evidence from the Airline Industry
–Benny Mantin, Eran Rubin [] []
Organizational Debut on the Public Stage: Marketing Myopia and Initial Public Offerings
–Alok R. Saboo, Anindita Chakravarty, Rajdeep Grewal [] []
Dynamic Incentives in Sales Force Compensation
–Olivier Rubel, Ashutosh Prasad [] []
