IC-SIM 2016
Introduction
International Conference on Strategic Innovative Marketing, Athens, 23-26 Sep 2016; Deadline 29 Jul
IC-SIM 2016
International Conference on Strategic Innovative Marketing
September 23-26, 2016
Athens, Greece
Dear Colleague,
It is our pleasure to circulate the "Call for papers" of the 5th International Conference on Strategic Innovative Marketing, IC-SIM 2016 ().
IC-SIM will be held at the National Hellenic Research Foundation (NHRF), one of the largest Research Centers in Greece from September 23 to 26, 2016.
The invited speakers of the 5th IC-SIM are:
- Prof. Peter G.R. Smith, Founder, Stratophase Ltd, Covesion Ltd
- Dr. George Kotrotsios, Vice President, Marketing & Business Development CSEM, Switzerland
- Dr. Vasilios Gregoriou, Director & Chairman NHRF, CEO & Founder Advent -Energy Inc.
- Prof. Nikos Stergiopulos, Founder EndoArt SA, Antlia SA, Rheon Medical SA, EPFL, Switzerland
The objective of the conference is twofold: the theoretical approach of the contemporary issues evolved in strategic marketing and the integration of theory and practice. The conference aims to bring together scientists, researchers, practitioners and students, with a special orientation in strategic marketing, who aspire to be ahead of the curve based on the pillars of innovation. It is an excellent opportunity for the advancement of the discipline by promoting strategic research and innovative activities in Marketing.
The Proceedings of IC-SIM 2016 will be published by: Proceedings in Business and Economics, Springer
All the actions related to the IC-SIM 2016 (paper submission, registration etc) may be completed via the Conference website at
Important dates
- Abstract submission: Friday, 29 July 2016
- Abstract acceptance: Friday, 19 August 2016
- Early registration: Wednesday, 20 July 2016
- Accommodation: Wednesday, 20 July 2016
- Paper submission: Friday, 29 July 2016
- Paper acceptance: Monday, 22 August 2016
The IC-SIM 2016 Steering Committee
Prof Androniki Kavoura
Technological Educational Institute of Athens, Greece
Email: nkavoura@teiath.gr
Prof Petros Tomaras
Technological Educational Institute of Athens, Greece
Email: ptomaras@teiath.gr
DDr Damianos Sakas
University of Peloponnese, Greece
Email: dsakas@uop.gr
