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TOC: J Pub Policy Mar

Introduction

Journal of Public Policy & Marketing, 35(1)

Elections, Ideation, and Scholarship
David W. Stewart [] []

What a Waste! Exploring the Human Reality of Food Waste from the Store Manager’s Perspective
Verena Gruber, Christina Holweg, and Christoph Teller [] [Google Scholar]

Calorie Label Formats: Using Numeric and Traffic Light Calorie Labels to Reduce Lunch Calories
Eric M. VanEpps, Julie S. Downs, and George Loewenstein [] []

Control over What? Individual Differences in General Versus Eating and Spending Self-Control
Kelly L. Haws, Scott W. Davis, and Utpal M. Dholakia [] []

Health Creates Wealth? The Use of Nutrition Claims and Firm Financial Performance
Zixia Cao and Ruiliang Yan [] []

The (Ironic) Dove Effect: Use of Acceptance Cues for Larger Body Types Increases Unhealthy Behaviors
Lily Lin and Brent McFerran [] []

Materialism and the Boomerang Effect of Descriptive Norm Demarketing: Extension and Remedy in an Environmental Context
Nadav Yakobovitch and Amir Grinstein [] []

An Empirical Examination of the FDAAA-Mandated Toll-Free Statement for Consumer Reporting of Side Effects in Direct-to-Consumer Television Advertisements
Kathryn J. Aikin, Amie C. O’Donoghue, Claudia M. Squire, Helen W. Sullivan, and Kevin R. Betts [] []

Graphic Health Warnings on Cigarette Packages: The Role of Emotions in Affecting Adolescent Smoking Consideration and Secondhand Smoke Beliefs
Richard G. Netemeyer, Scot Burton, J. Craig Andrews, and Jeremy Kees [] []

Surrendering Information Through the Looking Glass: Transparency, Trust, and Protection
Kristen L. Walker [] []