TOC: Intl J Nonprofit Vol Sector Mar
Introduction
International Journal of Nonprofit and Voluntary Sector Marketing, 21(2)
Exploring what nonprofit branding can learn from contemporary art
–Jeffrey F. Durgee [] []
Millennials and Boomers: increasing alumni affinity and intent to give by target market segmentation
–James H. McAlexander, Harold F. Koenig and Beth DuFault [] []
Bach, Beethoven, and benefactors: Facebook engagement between symphonies and their stakeholders
–Anna F. Clark, Sarah P. Maxwell and Aikaterini Anestaki [] []
We the living: the effects of living and deceased donor stories on charitable bequest giving intentions
–Russell N. James III and Claire Routley [] []
Reward for organ donation: is it effective or not as a promotion strategy?
–Jisoo Ahn and Hyun Soon Park [] []
