TOC: Mar Intell Planning
Introduction
Marketing Intelligence & Planning, 34(3)
Place-based brand experience, place attachment and loyalty
Sylvia Cardinale, Bang Nguyen, and TC Melewar
Demystifying deliberate counterfeit purchase behaviour
Piyush Sharma and Ricky Y. K. Chan
Drivers leading firm adoption of internet banking services
Danny P. Claro and Ramon B. Rosa
Processing of product placements and brand persuasiveness
Fanny Fong Yee Chan, Ben Lowe, and Dan Petrovici
Market and innovation orientation typology: proposition and illustrations
Agneta Sundström, Zahra Ahmadi, and Akmal S. Hyder
Determinants of brand trust in high inherent risk products
Neha Srivastava, Satya Bhushan Dash, and Amit Mookerjee
Who is talking, who is listening? Service recovery through online customer-to-customer interactions
Yingzi Xu, Sheau Fen Crystal Yap, and Kenneth F Hyde
