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TOC: Ind Mar Man

Introduction

Industrial Marketing Management, 54

Letter from the Editors
Peter J. LaPlaca, Adam Lindgreen []

Special section on Social media and social networking in industrial marketing, Guest Edited by: William Yu Chung Wang & David Pauleen

How social media applications affect B2B communication and improve business performance in SMEs
William Y.C. Wang, David J. Pauleen, Tingting Zhang [] []

Tensions and ties in social media networks: Towards a model of understanding business relationship development and business performance enhancement through the use of LinkedIn
Sarah Quinton, Damien Wilson [] []

Revisiting the Task Media Fit Model in the era of Web 2.0: Twitter use and interaction in the healthcare sector
Sheena Leek, Louise Canning, David Houghton [] []

Perspectives on social media ant its use by key account managers
Sylvie Lacoste [] []

Social media and value co-creation in multi-stakeholder systems: A resource integration approach
Stephen P. Singaraju, Quan Anh Nguyen, Outi Niininen, Gillian Sullivan-Mort [] []

The impact of sellers’ social influence on the co-creation of innovation with customers and brand awareness in online communities
Yichuan Wang, Shih-Hui Hsiao, Zhiguo Yang, Nick Hajli [] [Google Scholar]

The use of social media in sales: Individual and organizational antecedents, and the role of customer engagement in social media
Rodrigo Guesalaga [] []

Usability perspective on social media sites’ adoption in the B2B context
Ewelina Lacka, Alain Chong [] [Google Scholar]

B2B social media semantics: Analysing multimodal online meanings in marketing conversations
Mehmet I. Mehmet, Rodney J. Clarke [] []

Regular Articles

Drivers of alliance terminations: An empirical examination of the bio-pharmaceutical industry
Sujan M. Dan, Marcel M. Zondag [] []

The effects of service supply on perceived value proposition under different levels of customer involvement
Hua Song, Jack Cadeaux, Kangkang Yu [] []

The impact of customer attractiveness and supplier satisfaction on becoming a preferred customer
Niels J. Pulles, Holger Schiele, Jasper Veldman, Lisa Hüttinger [] []

Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Mika Gabrielsson, Tomi Seppälä, Peter Gabrielsson [] []

Identity construction through role and network position
Sharon Purchase, Ray Da Silva Rosa, Daniel Schepis [] []

Harnessing marketing automation for B2B content marketing
Joel Järvinen, Heini Taiminen [] []

Power in distribution channels — Supplier assortment strategy for balancing power
Jakob Rehme, Daniel Nordigården, Daniel Ellström, Daniel Chicksand [] []

Rhetoric in customer referencing: Fortifying sales arguments in two start-up companies
Jari Ruokolainen, Leena Aarikka-Stenroos [] []