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Revisit: ISBM 2016

Introduction

Institute for the Study of Business Markets Academic Conference, Atlanta, 3-4 Aug 2016; Deadline now 21 Apr

DEADLINE EXTENDED: Call for Papers – ISBM Academic Conference August 3-4, 2016

The Institute for the Study of Business Markets will be holding its 2016 Academic Conference in Atlanta, Georgia on August 3-4th (immediately preceding the Summer ÂÜÀòÉç¹ÙÍø Educators’ Conference). We are delighted to report that venue is the Goizueta Business School at Emory University, 1300 Clifton Road.

The objective of the conference, as always, is to develop new ideas and new ways to address the pressing issues at the interface of the B2B academic communities; generate new research approaches and ideas; and to provide a forum for interaction amongst the world’s leading B2B researchers.

Note: We are particularly interested in papers or special sessions that are aligned with the Institute’s three strategic priorities:

  1. B2B Innovation to Enhance Business Growth
  2. B2B Buying Behavior
  3. B2B Marketing Analytics

For conference details and submission guidelines visit

.

We invite you to submit an abstract and/or special session for the conference. Deadline extended to April 21, 2016.

Please email your abstracts to Lori Nicolini, Conference Administrator (LNicolini@psu.edu).

We hope you will be able to attend the conference. If you have any questions, please do not hesitate to contact us.

Sincerely,

Hari Sridhar
sus55@psu.edu
Conference Co-Chair

Gary L. Lilien
GLilien@psu.edu
Conference Co-Chair

Lori Nicolini
LNicolini@psu.edu
Conference Administrator
Institute for the Study of Business Markets
Academic Conference 2016