J Mar Channels
Introduction
Free access to the 15 most read and cited articles in the Journal of Marketing Channels; Deadline 31 May 2016
Journal of Marketing Channels Virtual Special Issue
We’re celebrating the 25th Anniversary of the Journal of Marketing Channels with a Virtual Special Issue. In 1991 Founding Editor Bert Rosenbloom, himself an eminent channels scholar and educator, published our first issue dedicated to providing a “home” for high quality thought, scholarship, and research dealing with marketing channels topics. Over those years leading authorities from around the world have presented the most up-to-date and in-depth thought, analysis, and research on developing superior distribution systems, strategies, and management in these pages. They continue to do so today.
As a part of our celebration, we’ve created a Virtual Special Issue containing 15 of the most read and most cited articles we’ve published these last few years. Article access is free until the end of May 2016.
Here’s the link:
