Patient Satisfaction
Introduction
Vikas Mittal offers a teaching note on designing, measuring, and analyzing patient satisfaction surveys
Dear Colleagues:
Please find a note on designing, measuring, and analyzing patient satisfaction surveys. This note can be used for courses in (1) services marketing, (2) healthcare marketing, (3) marketing research, and (4) customer-relationship-management. It also has excerpts of the survey used for collecting the data in the analysis.
Patient Satisfaction Research
Available at SSRN:
Additional teaching notes for undergraduate and graduate courses. FREE DOWNLOADS at:
Sample design
Available at SSRN:
Qualitative research
Available at SSRN:
Experimental design
Available at SSRN:
Regards,
Vikas
