TOC: J Retailing
Introduction
Journal of Retailing, 92(1)
Alliteration Alters: Phonetic Overlap in Promotional Messages Influences Evaluations and Choice
–Derick F. Davis, Rajesh Bagchi, Lauren G. Block [] []
The Out-of-Stock (OOS) Effect on Choice Shares of Available Options
–Yunhui Huang, Y. Charles Zhang [] []
Identifying Demand Effects in a Large Network of Product Categories
–Sarah Gelper, Ines Wilms, Christophe Croux [] []
Saving on Discounts through Accurate Sensing – Salespeople’s Estimations of Customer Price Importance and Their Effects on Negotiation Success
–Sascha Alavi, Jan Wieseke, Jan H. Guba [] [Google Scholar]
Gilt and Guilt: Should Luxury and Charity Partner at the Point of Sale?
–Henrik Hagtvedt, Vanessa M. Patrick [] []
Impact of Healthy Alternatives on Consumer Choice: A Balancing Act
–Minakshi Trivedi, Karthik Sridhar, Ashish Kumar [] []
Music Congruity Effects on Product Memory, Perception, and Choice
–Adrian C. North, Lorraine P. Sheridan, Charles S. Areni [] []
Measuring the Impact of Price Guarantees on Bidding in Consumer Online Auctions
–Ernan Haruvy, Peter T.L. Popkowski Leszczyc [] []
Unit Pricing Increases Price Sensitivity Even When Products are of Identical Size
–Jun Yao, Harmen Oppewal [] []
Research Note
Do Digital Displays Enhance Sales? Role of Retail Format and Message Content
–Anne L. Roggeveen, Jens Nordfält, Dhruv Grewal [] []
