Revisit: Summer ÂÜÀòÉç¹ÙÍø 2016
Introduction
CBSIG seeks special session proposals for the ÂÜÀòÉç¹ÙÍø Summer Academic Conference, Atlanta, 5-7 Aug 2016; Deadline 7 Feb
The CB SIG announces a call for special session proposals for the ÂÜÀòÉç¹ÙÍø Summer Marketing Educators’ Conference (August 5-7, 2016) in Atlanta, GA. Bernard Jaworksi (Claremont Graduate University) and Neil Morgan (Indiana University) serve as the conference co-chairs.
CB SIG members are highly encouraged to submit proposals; however, non-CB SIG members are also welcomed to submit proposals. The CBSIG board is especially interested in topics related to the conference theme of “Regaining Relevance: Doing Research that Shapes the Practice of Marketing.” As such, the CBISG calls for proposals linking services to one or more of the six key managerial problems that serve as the conference themes. These six problems can be found at
/events-training/Conferences/Pages/2016-Summer-Academic-Conference-Call-For-Papers.aspx
Additionally, proposals on a variety of consumer-related topics are also encouraged.
Please propose a SIG special session at:
/events-training/Conferences/Pages/2016-Summer-Academic-Conference-Call-For-Papers.aspx
If you have any questions, please contact CBSIG officers Kate Pounders (kate.pounders@austin.utexas.edu) or Julie Moulard (jmoulard@latech.edu).
