TOC: J Strat Mar
Introduction
Journal of Strategic Marketing, 23(7)
Editorial
–Nigel Piercy & Carolyn Strong []
Entrepreneurial business development through building tribes
–Markus Holzweber, Jan Mattsson & Craig Standing [] []
Application of TOC-based framework to improve market orientation in a non-profit organization
–Mahesh C. Gupta, Jr Stewart Bridgman & Gurjeet Kaur Sahi [] []
An evaluation of the role of green marketing and a firm’s internal practices for environmental sustainability
–Clare D’Souza, Mehdi Taghian, Gillian Sullivan-Mort & Andrew Gilmore [] []
Opportunity recognition by growing SMEs: a managerial or entrepreneurial function?
–Bev Hulbert, Audrey Gilmore & David Carson [] []
Long term evolution mobile services and intention to adopt: a Malaysian perspective
–Philip James Kitchen, Roy Martin & Norbani Che-Ha [] []
